Outsourcing WordPress projects is a great way to scale your business. But it could also be a double-edged sword. On one hand, outsourcing can make your business keep up with unexpected work or just provide clients a product/service you aren't able with your in-house resources. And that's awesome. On the other, when done wrong, it could be just a hassle because you're embracing a new kind of work with people you've never met in person.

Many business owners find it hard to fully benefit from outsourcing WordPress web development and/or design projects because they're not used to or have little experience with it.

When done correctly, outsourcing is a powerful and cost-effective way to produce desired outcomes. Problem is, there are no manuals out there for best practices when it comes to WordPress outsourcing.

There's our experience though with thousands of customers who outsource WordPress development and design projects on a daily basis. Specifically, we've been talking with them, asking which issues they encountered the most, how they overcame them and also what they learned after they marked as completed their first outsourced jobs.

With this compound knowledge at our hand, we thought "Hey, let's share it!". And that's what you'll find here below: 7 tips to effectively start outsourcing WordPress projects.

Ready to start? Ok, let's roll!

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1. Put some efforts in writing your project description

It all starts with how you write your job description: experienced developers and designer can understand how much of a good client you're just by reading your words. Your description sounds too generic? No budget allocated? You're probably someone they wouldn't work with.

2. Start outsourcing just a task (rather than a project)

If you haven't outsourced anything before, you should get used to it. Just start with something small, like a single task ranging from a 3/4-hour task to a 1-day max to better understand which new dynamics and issues rise. Some outsourcing examples suitable for 1st times are: improving the speed of your website, creating an after the post widgetized area, create a landing page template.

3. Wear the project manager hat

No matter what you decide to outsource (small tasks vs entire project), you'll play an important role in the whole process. Specifically, you'll be in charge of delivering all information, answer questions that would eventually pop up, and give constructive feedback as the job goes by. Getting used to communicating smartly and anticipating questions, together with keeping track of the ongoing flow required, are the first aspects you should invest your time on.

4. Break the work up into small packages

No matter what your outsourced job is about, try to create a bite-sized working flow to better track advancements, bottlenecks and still having the chance to stop the work and move to another expert (if things go like they're not supposed to).

5. Discuss maintenance upfront

One aspect that many first-timers forget to take into account is regular maintenance and updates of something they requested to develop. Once the task or project is marked as completed, who would take care of any upcoming issues? Is this included in the agreement? How about the price? How much the developer will charge you more? These are questions you'd better think ahead before your jump into outsourcing.

6. Discuss hosting

Same story goes for hosting: you should discuss who will take care of the hosting once the project/task gets completed and shipped to you. Will you be in charge for this? Will you able to do this on your own or would you need the developer to take that into account also? And, most importantly, clearly state that if you discontinue your relationship with the developer, he'll provide you with a fully archived backup so that you can move to another hosting service provider.

7. The money-saving questions to ask yourself when outsourcing

If you're starting with outsourcing, there are lots of important new things you should now consider. Many of them will have an impact on your money, the time and the output eventually. That's why I listed some questions you should be able to answer with a "yes", while act accordingly if the answer isn't affirmative. Keep them as a reference for future outsourced projects.

  • Is my task/project clearly explained?
  • Did I provide additional resources to get the outsourced expert a better idea about the desired outcome (mockup, visual sketches, links)?
  • Did I provide the expert with all information needed to complete the project?
  • Did I talk about hosting, maintenance, and future updates?
  • Did I share the login credentials to access my staging website (or other tools)?
  • Did I share one other communication channel other than my email (Skype, Google Hangout, phone number) for emergencies and misunderstandings?

If you need help, read this and this.

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Wrapping things together

Outsourcing is an entrepreneurial practice that can really empower your business but it take some time to be good at it and fully leverage its potential.

Start by getting your hand dirty by outsourcing single tasks and small projects at first. This way you'll more easily get used to the new working paradigm and can keep up with a standard pace so that you don't risk getting overwhelmed.

And remember, quality, timing and experience have all a price so don't be afraid to pay more when all these 3 are provided by your expert. Leave the cheapest solution off your desk. That would be a great business choice, you'll see.Quality: The Codeable Differene

  • Hey Matteo,

    I’ve never outsourced anything with my WordPress blog. I guess you could say I’m a glutton for punishment, I wanted to learn how things were done so that I would know what was involved. Now I have run into things from time to time that was way over my head but I’ve been fortunate enough to build relationships with people who have been willing to help me with my issues. They always know I’m there for them and will return the favor for sure.

    I do know though that there are plenty of people who don’t want to learn nor do they have the time to deal with these things so that’s why your tips are SO important. You really want to make sure that whoever you give access to your site will do a great job although there is never any guarantee that there won’t be problems or issues that arise.

    Loved what you shared here and I’ll be sure to pass this post around as well. Great tips so thank you.


    • Hi Adrienne,

      thanks for stopping by and for your kind words. Let’s be honest: learning things is one of the best investment people can do BUT (there’s always a but) these things take time and, in most cases, you fail to be as great as anyone who’s been doing that for decades.

      When done smartly and without losing focus on the quality of the outcome, outsourcing is a great way to scale or effectively address business needs.

  • Hey Matteo,

    You have 7 very solid tips here for outsourcing. My business partner and I have been using Elance just recently and although we were following these kind of steps we had a few hurdles to overcome. Communication is key on any project but when your resource is working remotely it becomes even more important, and even more frustrating when it breaks down!

    Perhaps we’ll have to try codeable next time :-)

    – David

    • Hey David,

      yep that’s the thing: when you work with remote experts a new working paradigm takes place, with its inner dynamics. I collected some useful tips on working with remote experts in these posts you might want to check:

      + How to work effectively with WordPress Experts [https://codeable.io/work-with-wordpress-experts/]

      + 5 tips to communicate better with outsourced experts [https://codeable.io/how-to-communicate-better/]

      And yep, next time you need to outsource some tasks or projects, try Codeable.io ;). Not sure about it? Check out what our customers said about us: https://www.facebook.com/codeable.io?sk=reviews

  • Thanx for sharing such a useful tips for improvement.