Michael Sumner

Tags

• ACF
• Anything Frontend
• Avada
• CSS
• Custom API Integration
• Custom Post Type
• Custom Themes
• Divi
• HTML
• jQuery
• Mobile Responsiveness
• Recaptcha
• Responsive design
• Security
• Site Migration
• Theme Customization
• Theme Development
• WooCommerce
• WP All Import
• Yoast

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Hey there! 👋 I’m Michael Sumner, a vetted WordPress Developer Expert.

I offer the following web services. Please read below:

Table of Contents

Main Skills	– 1.0.0
– WordPress	– 1.1.0
– Search Engine Optimisation	– 1.2.0
– Technical Marketing	– 1.3.0
Certified Codeable Expert	– 2.0.0
Portfolio	– 3.0.0
WordPress Speed Optimisation	– 4.0.0
Custom Theme — Development, Fixes, Amendments	– 5.0.0
Technical SEO — for the WordPress platform	– 6.0.0
I Work With Google — Proficient in most products!	– 7.0.0
Methodology	– 8.0.0
– Results Driven — Development, Technical Marketing Fixes	– 8.1.0
– Fast-paced — Straight to the issue	– 8.2.0
– Transparency	– 8.3.0
When I’m not at Work…	– 9.0.0

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Main Skills

WordPress

✓	PSD, Sketch, Figma, XD – to WordPress / Woocommerce
✓	Custom systems development
✓	Custom plugin development
✓	Landing page Layout, Styling, and Functionality
✓	Premium theme customisations
✓	Gravity forms customisations
✓	Custom/Bespoke theme development — websites from scratch
✓	Advanced Custom Fields (ACF) Customisation, troubleshooting, and setup
✓	Bugfixes and troubleshooting
✓	Contact form 7 (CF7) customisations

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Search Engine Optimisation

✓	Website migrations – with maximum SEO / link-juice retention
✓	Schema Markup / Structured Data Implementation
✓	301/2/7 Redirects – Fixes / Outlining / Implementation
✓	4XX Errors – Soft / Hard 404 Outlining / Fixes / Redirection
✓	5XX Errors – Troubleshooting / Fixes / Redirection
✓	Hreflang implementation
✓	XML Sitemap – clear-up / fixes
✓	Canonical links – clear-up / fixes
✓	Google Search Console – Multiple Page Validation
✓	Google Search Console – Multiple Error fixes
✓	AJAX – Infinite / Load More Implementation

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Technical Marketing

✓	Google Analytics – Conversion Tracking and Goal Set up
✓	Google Analytics – Ecommerce Conversion Tracking
✓	Google Analytics / Ads – Call Tracking Setup (including Goal tracking)
✓	Google Analytics – Live Chat Setup (including Goal tracking)
✓	Google Optimise – A/B Split Testing / Experiments
✓	Google Tag Manager – Event Tracking / Tagging (including AJAX)
✓	Google Analytics – Custom Dimensions / Metrics Setup
✓	Google Analytics – User ID Setup

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I am well-versed in: WordPress Web Development, Technical Marketing, and technical SEO.

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Certified Codeable Expert

So a quality website that functions properly is ideally what your clients expect!

I’m highly passionate about getting websites to their top-tier shape as I’m frustrated at websites that don’t provide a great user experience.

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Portfolio

FAQ Schema Generator
https://www.sumner.co.uk/tools/faq-schema-generator/

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WordPress Speed Optimisation

There are many ways that your website could be made faster.

However I’ll go through all the low-hanging fruits — that is, what can be done now — to get your website running faster!

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Custom Theme — Development, Fixes, Amendments

I’ve been working with custom themes consistently — for over 49,302+ hours.

Bespoke WordPress themes are excellent for your marketing needs. They’ve been tailored to suit your business. However, it is a double-edged sword, as in my experience there are developers who fail to write future-proof code.

I can make sure that your theme and its underlying functionality stays consistent throughout the years, as well as through the WordPress updates of the future.

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Technical SEO — for the WordPress platform

I have been a lead web developer in our UK digital marketing agency for over 4 years.

If you have any SEO needs, I am well-versed in applying Technical SEO towards your website, and if I spot something amiss, I can consider recommendations for you (if ever it might happen). Really popular amongst my clients right now is Schema Markup, or those fancy search snippets you see on Google!

I can happily liaise directly with your Marketing Manager, Director, Head of SEO, and their implementation requirements.

Let me tell you that my work ethic is: fast-paced, results-driven, and transparent.

That is how I have been working since Day 1 as a web developer and marketeer, and I am bringing all of these to my clients here on Codeable with the utmost Quality.

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I Work With Google — Proficient in most products!

I have been liaising with Google over the past 4 years.

I am Fully Engaged with most of the Google Marketing Suite — that is, Google Analytics, Google Optimise, Google Tag Manager. As well as most Google tools such as Google Search Console.

I can happily liaise directly with your Google Ads Manager, PPC Manager, Data Analytics Manager, Marketing Manager, and their requirements.

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Methodology

Results Driven — Development, Technical Marketing Fixes

A fantastic website is worthless if no one visits your website. I fully understand the impact this has on your business. And one of my key traits is that I fully favour a results-driven approach.

I am fluent in using Google Analytics (or Digital Analytics in that particular) if it ever comes to the point in understanding your business and how to best optimise it for your end-user — your clients.

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Fast-paced — Straight to the issue

I work with a no-frills approach. I don’t delve long into a certain problem, or leave it hanging in the clouds. My approach is definite, and I can spot out anything that may need clarification.

Your issues will be promptly addressed — quickly, accurately, and intelligently.

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Transparency

Throughout the entire project or task, I will make sure you know exactly what’s happening, and the next steps that may be involved.

I can understand that technical jargon can be troublesome.

And that’s why I rate Transparency as one of the most important aspects when dealing with my clients here on Codeable.

I make sure that everything I explain is in a clear, consise, simple language that can be understood even by non-native speakers of English.

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When I’m not at Work…

I am a human being, after all! ☀️

I own a personal blog about technical WordPress- and web-related topics. You can find my blog on www.sumner.co.uk.

I love to go to the gym and lift. It’s got all the health benefits, and when I’m not at the gym. I’m eating healthily to recover, and to prepare for the next workout! 💪🥬🍎

Again, happy to see you on Codeable. And many thanks for reading my profile! 👋

To Your Success,

Michael Sumner

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