I’m Lucian Florian, a USA based Web Designer and WordPress Developer with a real zeal for building websites that generate results. I provide custom Web Design, SEO and WordPress development for SMBs and agencies across the USA. I have successfully ranked clients on the first page in Google and built websites that increased conversions. I’d be happy to help you next!
Hire Me Now


I can help you with the following:

  • UI / UX Design
  • SEO (Organic and Local)
  • CRO – Conversion Rate Optimization
  • Speed Optimization / Performance Improvement
  • Custom Theme Development
  • Theme / Plugin Installations and Customizations
  • Divi theme Development (I own a Lifetime Developer License that my clients can use)
  • Website Migrations
  • Hacking Removal and Security Enhancements


Find out how I helped this small local business get more clients


In 4 months after the new site launch we have seen some dramatic improvements compared with 4 months before the launch:

  • 61.34% more unique page views – The new website attracts more visitors via SEO
  • 92.23% Avg. Time on Page – Visitors stay longer on the page and are more likely to convert
  • -31.52% Bounce rate – Visitors interact with more pages before they leave the site
    CFB metrics

Visitor conversions into customers during one month:

  • 152 Goals Completions – 152 visitors clicked to book a service or called to book a service
  • 42.46% Goal Conversion Rate – 42.46% of the site visitors converted into a customer
    CFB metrics CRO


View more samples of my work


Michael Graves Award Winning Design & Architecture Agency
WordPress Theme development + Custom work is done in collaboration with their talented in-house designers. Visit Site


LBAW – The purpose of the Latina/o Bar Association of Washington is to represent the concerns and goals of Latino attorneys and the Latino people of the State of Washington. Visit Site


Rachel’s Network – Non-Profit Organization – Custom UI/UX Design and Divi Theme Development Visit Site


Codeable Redesign Concept – Redesign concept for the current site Codeable. Some of the ideas may be used in an upcoming redesign. I’ve put together the copyrighting and UI/UX design.


Rank + Rally – Website design and WordPress development for a Chicago-based branding agency. Visit Site


Wild Earth Allies – UI/UX Design + Divi Theme Development. The website was created for a large non-profit organization that protects wildlife and habitats. Visit Site


Spectrum CNC – Website Design and WordPress development for a Machine Tool Industrial site. Visit Site


Mari Harsan Studios – Website Design and custom theme development for a highly featured wedding photographer and videographer small business. After our combined SEO efforts, they now rank on the first page for “Wedding Cinematography in Washington DC”. Visit Site


FLDtrace – This is my own portfolio if you’d like to learn more about my services. Visit Site


What Other Clients Say About Me



Like what you see? We’ll make a website work for you too! Hire Me Now!

Customer reviews

Lucian Florian 2017-10-18T21:10:07Z 5
Project rating:

Lucian stepped in and did a most comprehensive audit for my blog, catching errors that nobody else has done in a long time. And he did it in record time. Plus, he gave me a whole list of options, breaking down subsequent tasks in budget-friendly phases, so I can spread it out over a planned timeframe. There are not many who would go over and above to do this!

Anubha Charan
Lucian Florian 2017-05-18T18:35:27Z 5
Project rating:

Very thorough with research and planning. Very organized in approach to get the best website layout, and call to action. Lucian's goal is to develop a results driven website. He is very responsive, and has a quick turn around for development. He has a creative eye that compliments the research he does to develop a site. I highly recommend Lucian, and I am very pleased with the results of our new design.

Lisa Carter
Lucian Florian 2017-03-07T20:32:58Z 5
Project rating:

This was my first time working with Codeable and so I was a little skeptical, but Lucian delivered big time and went above and beyond! I am so happy with the work he did on my site. I am now a raving fan and will use Lucian for all of my future needs. Thank you!

Brooke Peterson
Lucian Florian 2016-11-12T16:33:04Z 5
Project rating:

Lucian is a webdesign ROCKSTAR! When I put in a request for an estimate he was fast to not only respond to to offer helpful ideas and he listened to what I was trying to accomplish. He accomplished it very well and I couldn't be happier! He also consistently updated me along the way as things were getting done. I will be using him again in the future and you should too!

Travis Erickson
Lucian Florian 2016-10-22T23:27:41Z 5
Project rating:

Lucian was able to accomplish in such a short time frame what we've been trying to envision and convey to multiple WordPress developers without success. Should have hired this pro a long time ago. Hiring Lucian for another project ASAP!!

Dennis Capulong
Lucian Florian 2016-09-21T19:01:17Z 5
Project rating:

Lucian listens, evaluates and comes back with valid feedback the helps to make the overall project better. He is technically top yet nows how to explain the intricacies with ease - and even visuals when needed. He is also very responsive - even though we work in two entirely different time zones. Highly recommend Lucian and will continue to work with him for sure!

Anna Cope
Lucian Florian 2015-06-09T19:55:24Z 5
Project rating:

Lucian is the a complete professional - I chose him because other users had rated him highly and I have found that they did so with good reason. He has so far proven to be proficient with everything that he's listed on his profile (my site had a lot of issues), he is timely in his responses to me (actually much more prompt than I'm able to be in return), he is detail oriented and reads/researches my questions throughly (unlike a few of the other developers who responded to my initial task without either reading the situation throughly or comprehending the situation) and above all he has common sense and good problem solving. I'm so grateful to have found him!

Kharis Kennedy
Lucian Florian 2017-11-29T18:51:27Z 5
Project rating:

Prabhu Palanisamy
Lucian Florian 2017-11-10T19:24:32Z 5
Project rating:

Lucian broke the project down into several phases for us making it more manageable

Janine Rigano
Lucian Florian 2017-11-01T23:15:49Z 5
Project rating:

Lucian understood my request and provided great advice on the improvements that would make my website better,

Allan Sheth
Lucian Florian 2017-11-01T15:59:11Z 5
Project rating:

Covalent Logic
Lucian Florian 2017-10-30T17:41:14Z 5
Project rating:

Amazing and fast! would highly recommend.

Janet Kearney
Lucian Florian 2017-10-21T14:45:04Z 5
Project rating:

Informative and respectful. Task oriented and efficient

Laci Sandoval
Lucian Florian 2017-10-11T22:36:10Z 5
Project rating:

Thanks so much Lucian. You were

Anne Samoilov
Lucian Florian 2017-10-02T19:53:41Z 4
Project rating:

Lucian is a very talented designer and produces high quality work. When we mentioned a competitor, he latched on too closely to that competitor's design and insisted that he could give us something like it, even though we were clear that we didn't want him to mimic that design.

Jake Kayser